FUSION RETAIL BRANDS
Studio 60 leveraged Episerver to implement four CMSs that power a newly designed 10,000-product e-commerce ecosystem supporting multiple brands. The branded sites offer integrated promotion and customer loyalty opportunities, and lower maintenance costs thanks to expanded editing capabilities.
- Nearly double conversation rate
- Year-on-year online sales up nearly 160%
- Plenty of returning customers (nearly 60% of visitors)
Studio 60 partnered with Episerver to implement two CMSs for an Australian and New Zealand e-commerce site. The new site is fully adaptive, with dynamic promotion landing pages and competition entry forms. It uses real-time personalisation to connect users with relevant content, as well as third-party email automation.